User and Society has always been central to how I approach design. In my PDP, I set the goal of learning how to manage diverse stakeholders while still applying my own expertise as a designer. This became particularly evident during Project 3, where I worked closely with Adelante, a rehabilitation centre for children with brain damage.

Although stakeholders initially requested a simple instruction app, we recognised that this would not truly empower the children. Instead, we designed a hybrid physical-digital system using RFID to provide tailored instructions in formats that suited each child. This project reinforced the idea that the easiest solution is not always the most worthwhile one. The positive response from doctors and therapists, including at a medical innovation conference, showed me the value of long-term thinking rather than quick fixes.

Courses such as Participatory Reimagining further strengthened my ability to involve users creatively, using speculative scenarios and co-imagination techniques to uncover deeper insights.